Privacy

Privacy policy.

Last updated September 22, 2026

LIYYU COFFEE is run by Liyyu Coffee Co. in Mount Joy, Pennsylvania. We sell coffee; we are not in the data business. This page says plainly what we collect, why we have it, who else touches it, how long we keep it, and how to make us delete it. If anything here is unclear, write to admin@liyyucoffee.com and a person will answer.

What we collect, and why

To fulfil an order: your name, email address, shipping address, and phone number if you give one. We cannot ship coffee without an address, and the carrier cannot deliver it without a name. Order contents, totals, and the Stripe session id are stored so we can answer questions about your order later.

If you make an account: your name, email, and a bcrypt hash of your password. We never store the password itself and cannot recover it — a reset issues a new one-time code instead. Guest checkout works without any of this.

If you write to us or use the chat: the message, your name, and your email, so we can reply.

If you join the list: your email, and your phone number only if you deliberately enter one and tick the SMS box. Marketing consent is recorded separately from your order history, and buying coffee does not subscribe you to anything.

Automatically: request logs and aggregate page analytics (which pages loaded, how fast), plus a short-lived rate-limiting record keyed to your IP so a single machine cannot flood the login or contact form.

What we do not do

We do not sell or rent personal data, we do not share it for anyone else’s advertising, and we do not run credit checks or profiling. We do not store card numbers: the payment form is Stripe’s, on Stripe’s page, and card details never pass through our servers.

Who else processes your data

These are the services that necessarily see some of it. Each is used for the purpose listed and nothing else.

Stripe

Payments, subscriptions, and the hosted checkout page

Name, email, phone, billing and shipping address, card details (handled entirely by Stripe — card numbers never reach our servers)

Shippo

Live shipping rates, labels, and tracking

Recipient name, shipping address, phone, parcel weight

Resend

Transactional email — order confirmations, shipping and delivery notices, one-time codes, review requests

Email address, name, order contents

Brevo

The newsletter list and the customers list for lifecycle email

Email address, name, optional phone, order totals and dates

Vercel

Hosting, and the Postgres database where orders and accounts live

Everything above, plus request logs and aggregate page analytics

Upstash

Rate limiting, so one address cannot hammer the login or contact form

A hashed key derived from your IP address, held for the length of the rate-limit window only

Anthropic (via Vercel AI Gateway)

The chat assistant on the site

The messages you type into the chat widget

Meta and Google

Advertising measurement — only after you accept analytics cookies

Hashed email and phone where available, event type, order value

Cookies and tracking

Essential cookies — your session, the CSRF token, and your cookie choice itself — are set because the site cannot function without them. The advertising and analytics tags (Meta Pixel, Meta Conversions API, Google Ads) only load after you accept analytics cookies in the banner; decline and they are never initialised. You can change your mind at any time, and the details are on the Cookie Policy page.

How long we keep it

Orders and invoices: seven years, because tax law requires it. This is the one category we cannot delete on request while the retention period runs.

Account records: until you ask us to close the account.

One-time codes: fifteen minutes, then they expire and are unusable.

Contact messages and chat transcripts: up to two years, so we can pick up a thread you started last season.

Marketing list membership: until you unsubscribe.

Rate-limit records: the length of the window, then they are gone.

Your rights

Wherever you live, you can ask us for a copy of what we hold, ask us to correct it, ask us to delete it, or ask us to stop emailing you. California residents have those same rights under the CCPA/CPRA, including the right not to be discriminated against for exercising them — and since we do not sell personal information, there is nothing to opt out of on that front. If you are in the UK or EU, the lawful bases we rely on are contract (fulfilling your order), legitimate interests (security, fraud prevention, and service email), consent (marketing and analytics), and legal obligation (tax records).

Email admin@liyyucoffee.com with the address you used and we will answer within thirty days. Every marketing email also carries a one-click unsubscribe link.

Children

This shop is not directed at children, and we do not knowingly collect data from anyone under 16. If you believe a child has given us information, write to us and we will remove it.

Changes and contact

If this policy changes materially we will update the date at the top of this page. For anything privacy-related — a copy of your data, a deletion, or a question about the list above — email admin@liyyucoffee.com, call +1 (717) 928-3545, or use the contact form.